Graphics of the Americas-Xplor Adds Web-to-Print Emphasis

The Web-to-Print Pavilion will take the form of a focused exhibition and highly visible area among the 1200 booths in the Graphics of the Americas exhibition hall. The pavilion is dedicated to Web-to-Print solutions including storefront, brand management, portal and online procurement models. In addition, a Web-to-Print information area, adjacent to the exhibition area, will be part of the overall pavilion. Information provided by the PIA/GATF will allow attendees to explore different Web-to-Print solutions and business models, helping printers and end-users understand the technology as it applies to their businesses. In addition, the information area will give attendees guidance on visiting the appropriate exhibiting company for their needs. Also, information will be provided that has been compiled by the PIA/GATF and the Printing Association of Florida and distributed by the event staff.