GREAT LAKES INTEGRATED -- Web Puts Clients In Driver's Seat

AKSESS' development team follows the KISS (keep it simple, stupid) principle so people will want to use the systems, the chief technology officer notes. "We need to keep them intuitive, simple and clean to make the systems easy to learn," he says.

All of the online systems can end up driving traditional litho or digital printing depending on the quantity. GLI makes the decision about which process to use for producing the work. "We haven't encountered any resistance to using digital over offset printing," Schultz notes.