Two owls are talking, lamenting about how hard it is to find qualified woodpeckers these days. One of the owls grumbles, “Given the state of the economy, you’d think that there’d be a line of them out the door!” to which the other replies, “It’s not like it was back when you and I were out there.”
As they chat, a pair of woodpeckers land on a nearby branch and begin to prospect for food, repeatedly slamming their heads against the tree. Somewhere in the bark is an insect that, according any given Flicker, is a delicacy. Bang! Bang! Bang! Bang! They work with diligence and precision. “Is that your guy?” asks the first owl. “Yup,” the second one replies. “And that’s yours, right?” to which the first owl nods in response.
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.