Making a Great Woodpecker –Farquharson/Tedesco
After a few minutes of watching their woodpeckers bang away, one owl asks the other that age-old question: “Are great woodpeckers born or made?” Both owls sit, watch and ponder that query, each considering the wisdom of an answer.
Scientists are divided on the subject. There is a contingent who believe that the qualities that make up a great woodpecker must be present at birth—woven into their DNA. Sure, you need training, but there has to be some “there” there. Others believe that you can teach any given woodpecker to be great, that external factors matter more than internal wiring.
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.
