Franchise Insurance: New Sources of Value

Future rate increases should be competitive with most alternative plans, since Allegra enjoys a solid participatory base. There's a chance the company could go the self-insured route once participation reaches 1,000 members but, for now, Gerhardt is concentrating on promoting the value-add to prospective new Allegra Network facility owners. As a point of differentiation, he sees the group insurance as another tool in the Allegra Network franchisee belt, one that is no small consideration in a depressed economy. PI