Hall of Fame--On Top of the Mountain

"This industry is always challenging because it's changing constantly," Carlson points out. "The overall challenge is to get better. We have to keep getting better, or we'll get gobbled up."

Like his fellow 2000 Hall of Fame inductees, Carlson has played a major role in the Printing Industries of America's Web Offset Association (WOA). A past president and board member, Carlson's term as president saw the association introduce the Vision Award, which recognizes web printers who have demonstrated great foresight and innovation.