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Workflow Re-engineering
This is where the re-engineering blather comes into play. Given the inevitable technological trends, we've got to stop looking at the workflow from a process point of view and start looking at it from a data-centric one. That is, every job must be designed and processed with the idea that each component on the page is a discrete object made of bits and bytes. The essence of a data-centric workflow is that every job is modular and built out of digital files that do not inherently have anything to do with any of the other components that make up the catalog, book, magazine, etc.
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- Companies:
- Quark Inc.
- Valassis Communications
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