Heatset Web Printing -- Dead Set on Heatset

Another niche-in-niche market focuses on the unique needs of direct mail. Concord found a winning combination by marrying these specific needs with its in-line finishing capabilities. Coughlin says products that interest direct mail marketers—such as self-mailers, tear-off and return envelopes, bill stuffers, mini catalogs, promo pieces, scratch-offs and peel-off labels—are some of the in-line finished products that complement today's direct mail packages.