HGI Co. and Quad/Graphics Enter into Strategic Partnership
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Quadracci further expounded on the advantages of the partnership. "Quad/Graphics has long advocated the advantages of 'multi-channeling print' and now with HGI we have more channels than ever," he said. "It's advantageous to use many different forms of print communication to connect with customers and to connect them with other forms of media, such as the Internet or mobile technologies. We can easily apply data to create customized print pieces that resonate with the recipient and drive measurable response. In this multi-channel media world, multi-channeling print really works. It's strong and getting stronger all the time."
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- Companies:
- Hi-Liter/Inland Graphics
- Quad/Graphics
- People:
- Craig C. Faust
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