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Erik Cagle
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DirectMail.com now seeks to connect the mid-market with data solutions, a niche Swain believes is ripe with opportunities. The company's refusal to rest solely on its fortuitous domain name is making it relevant while spreading its reputation.
The firm has added document read and print machines for its mail shop, along with three new inkjet printing devices. Long-term, DirectMail.com may be able to justify adding high-speed production inkjet web capabilities, according to Swain.
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Erik Cagle
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