HOT MARKETS AT MID-YEAR — ECONOMIC DEFICIT DISORDER
On a sacred note, make the “25 Hot Markets” your selling bible. Pro-rate business development resources according to the presence of each sector and category in your region. Take a census if you can’t find one, or refer to the “Hot Markets” supply-to-demand statistics, available free at your trade association.
Vincent Mallardi, C.M.C., is a the chairman of the Printing Brokerage/Buyers Association International (PBBA) and is a Certified Management Consultant in the paper, printing and converting industries. He is also an adjunct professor in economics. Contact him via email at vince@pbba.org
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