Job Workflow — Ending the Digital Divide

All jobs are initially processed and preflighted by the shop’s client services department. From there, though, direct mail work is handled by a separate department with its own staff.

Client services is very involved in determining the best way to print a job—DI, offset or bizhub, he points out. “All of our client services people have prepress and design backgrounds. They can communicate with customers as to how a job should flow, depending on the volume and the dollars a client wants to spend.”