Digital Finishing: Different Paths to Success

M3 Printing

Not all printers feel that they must have in-house finishing to be profitable. Philadelphia-based M3 Printing, which offers software development, managed IT services and business consultation alongside printing services, prefers to outsource a lot of its finishing work.

"We are a printer, but we embrace the brokering side of things, as well," says Barry Carr, managing member of M3 Printing. "If we did everything under one roof, we'd have a billion dollars worth of equipment and 99 percent of it would be sitting idle 99 percent of the time."