Digital Finishing: Different Paths to Success

The book manufacturer specializes in short-run printing and binding for individuals, small businesses and book publishers. Self-publishing is one of its primary markets, along with the educational and trade markets.

Most of its jobs are direct to publisher, so its production, finishing and fulfillment operations need to be at maximum efficiency. "Our niche is lower run lengths, higher frequency of orders," says Adi Chinai, the company's managing director. "In our plant, we can be binding, printing and receiving an order for the same book—all at the same time."