Web-to-Print Portals Lead to Profits, Efficiencies

The technological laggards of society seem to be catching up and latching on to online ordering. Even for those who didn't own a personal computer until the first term of the Obama Administration, e-commerce is no longer a threatening proposition.

While there are still B2C users who will freak out at the inability to check out within three clicks, and those who feel uneasy when confronted by a nonlinear process, online commerce has never been more widely embraced. But, as the comfort level has raised, so have the user's expectation levels.