HP Drives Record Results at drupa 2012 with New Digital Printing Solutions

“Based on our results, the new solutions we showcased at drupa are hitting the sweet spot of what customers need for the jobs customers do today and want to do tomorrow,” said Christopher Morgan, senior vice president, Graphics Solutions Business, HP. “The high level of engagement and excitement from PSPs embracing our solutions exceeded our expectations and reinforced that digital now has the quality, productivity and flexibility to address mainstream applications.”

The drupa exposition is the world’s most significant graphic arts show, held every four years in Düsseldorf, Germany. HP’s stand, the largest of any digital vendor and the second largest overall, featured the industry’s broadest digital color portfolio and hundreds of real customer examples across applications such as labels, packaging, sign and display, publishing, general commercial and transactional mail