HP Expands Graphic Arts Portfolio to Help Customers Drive Growth

The new solutions in particular focus on four key areas of the printing market: marketing collateral, direct mail, photography and technical, which includes architectural, engineering and construction, computer-aided design (CAD) and geographic information systems (GIS).“The digital solutions announced today are not only easy to use, cost-effective and high quality, but also enable commercial printers to grow their businesses with broader service offerings and increased profit margins,” said Stephen Nigro, senior vice president, Graphics and Imaging Business, HP.