HP and Photojournalist Rick Smolan Offer Customizable Obama Time Capsule Book

To make this book possible, HP developed a web-based platform that "publishes" the book by uploading the reader's customized pages to a designated print service provider, which then prints the book using HP Indigo digital presses. Using the web-based platform, publishers eliminate the need for large press runs and remove pre-publication costs. Additionally, by only printing what is necessary, excess inventory and waste are eliminated.