HP Revises Its MarketSplash Strategy
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• HP will open our print fulfillment network to our PSP partners in two ways: 1) we will add a PSP locator to refer customers to HP PSPs for local print fulfillment (PSP takes order, no back-end integration), and 2) for print-to-mail fulfillment (HP takes order, deep back-end integration), we will add additional PSP vendors when MarketSplash revenue scales to a $10M annual run-rate.
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- Companies:
- Hewlett-Packard
- Places:
- Palo Alto, CA
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