HudsonYards Launches Advanced Ad Portal Service for Publishers

Neil O’Callaghan, executive vice president of technology and operations of HudsonYards, observes, “Our portals are fully web-based, don’t require plug-ins or program downloads, are extremely simple to use, and provide our PMT Advantage as a valuable back-end option. Perhaps most important,” he adds, “they were developed and are backed by HudsonYards’ unique perspective and proven expertise based on our long working relationships with industry leaders like Hearst, and other major publishers, advertisers and agencies.”