Serve the world
The new Idealliance office in São Paolo will bring hands-on training and certification in color management to South America. “We are excited to be able to make these resources more readily available for companies in the Latin American market,” says Baechle.
“Idealliance is here to serve the world and educate the world,” Baechle continues. “When you give people standards and show why, when, and how to put them into practice, they soon become everyday standards, helping create unbroken communication between brand and print provider, tightening the channel, reducing the cost of production, and letting the brand owner know that the print service provider is highly proficient,” says Baechle, adding: “It is a quality and competitive advantage that is recognized by companies and customers in every part of the world.”