ImageSet Digital Achieves Continued Double-digit Growth with HP Indigo Press Expansion

The cards were printed for the Children’s Art Project at the University of Texas M.D. Anderson Cancer Center, which raises funds to benefit cancer patients and their families. Cards printed for the project feature young cancer patients’ artwork. Previously, this job had been produced by another company on offset equipment, with millions of shells produced and later overprinted. Children’s Art Project managers sought a digital on-demand solution for a simpler and streamlined workflow. Because of this emphasis on efficiency, ImageSet Digital won the printing contract for the personalized portion of the project, and was able to decrease turnaround times from 2-3 weeks to 2-3 days.