Health Care Act: Navigating Obamacare

At this point, education is critical for membership, Cunningham notes. "The three or four employee shop that is so busy getting by, day by day, is not as aware of what's going on," he says. "We have a membership program where we're calling them on a regular basis...we reach those people who may typically not see the information. This is an unusual circumstance, so we want to help get them as educated as everyone else. There are so many unknowns.