Imprimerie Messages Implements Three Custom W2P Editors

Imprimerie Messages SAS is a French printing company based in Toulouse with a 50-year history of experience in producing traditional books, made-to-measure packaging, and custom invitations. In 2013, the company was among the top five online stores in France for ordering invitations. The company decided to go with Web-to-print by implementing an online editor on their website to simplify the ordering process and receive more orders for invitations of different occasions like birth announcements, weddings, and more.

At first, the company attempted to use its in-house developers to build its own online editor and launch it on its website using Microsoft Silverlight, but encountered difficulties along the way. Then, the company decided to find a solution that could be built on ASP.NET MVC. Having studied various solutions on the Internet, the company ended its search with Customer’s Canvas by Aurigma (Booth C6012).

The first project the company approached us with was an online store for selling custom invitations.