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Westland Printers encourages its clients to utilize the Kodak Approval for comp and design decisions, following a lead set by marketing communications firm Garruba, Dennis, Konetzka. "Their people come here first. They do color tests with the digital proofer, then sell their client on the exact colors we will be producing for them," Snyder says.
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- Companies:
- Eastman Kodak
- Heidelberg
- People:
- Barbara Westland
- Tom Snyder
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