In Demand, Variable Data Delivers

The new Splash servers intelligently and efficiently interpret the variable portion of the data that come from that application to improve performance when printing to a Xerox digital color copier.

"Our approach with the new Splash PCI and Splash DC lines is to break down customer barriers to trying variable data printing," states Kevin Macgillivray, CEO of Splash Technology. "Yet this is not our first variable data printing capability. Our Splash DocuPress line for the office and print-for-pay markets has included a server-based template/variable solution for more than one year now. Over time, we believe there will be a number of solutions tailored around all the diverse business cases and uses."