2014 Hot Markets: Packaging, Pharma Head List
At retail, everyone is discounting and private labels are proliferating; the latter a small opportunity for label and carton plants. Pharmacies will be overwhelmed with prescriptions as a new, forcibly insured not-healthy portion of the population crawls or wheels its way through crowded aisles and around now-dangerous floor displays. Traffic-builder in-store signage, FSIs and other promo print will no longer be necessary; a killer prognosis for screen, large-format sheetfed and heatset web printers.
Vincent Mallardi, C.M.C., is a the chairman of the Printing Brokerage/Buyers Association International (PBBA) and is a Certified Management Consultant in the paper, printing and converting industries. He is also an adjunct professor in economics. Contact him via email at vince@pbba.org