Education and Recruitment — Cure for Workforce Woes?

Becomes more personal and interactive in its product offerings.

Invests in new technology that supports the market demand for communication media.

Markets itself better to print buyers, advertisers and marketers.

The ability to do all of this rests in having personnel with the intellect, open-mindedness, business sense, understanding of technology and vision to transform the graphic communications profession into one that addresses the fundamental information and communication needs of society—on the individual level and for commerce.