2012 Preview: A Trade Show Redefined

"(I'm excited about) short-run digital; long-run, automated web solutions—anything that is making the process of designing and producing mail faster, more efficient, more creative and highly targeted," she says. "Technology solutions that enhance print's relevance and effectiveness as a marketing tool are also on my radar, but I'll really be looking for new things that I haven't seen before, or advancements in existing technologies. True to character, I'll be snooping for cool folded print samples, too."