2012 Preview: A Trade Show Redefined

GASC made substantial changes to its Must See 'ems product/technology awards, a fixture of the Executive Outlook conference held the day prior to Graph Expo's opening. The overview of these not-to-be-missed technologies will be announced in a pre-show Webinar. At the conclusion of Executive Outlook, the Best in Category awards will be chosen among the Must See 'ems selections. Also new is the Legacy award, which will be presented to a 10-year-old technology (a former Must See 'ems) that has had the greatest impact on the industry. Back for a third year is the Positively Print award given to the entity that effectively promotes the power of print message through its organization's campaign.