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Mark Smith
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Standards have been known to stir controversy, since the parties involved can have very strong opinions and potentially competing interests. Even so, IDEAlliance’s introduction of the G7 methodology prompted a surprising level of international debate.
G7 and GRACoL 7
According to the “G7 How-to” primer released by IDEAlliance, this “calibrating, proofing and printing methodology” grew out of research and development efforts of the GRACoL Committee. The new methodology “defines gray balance and target neutral print density curves (NPDC) for three-color gray and black as the primary method for color control as opposed to previously developed methods that focus on ink density and TVI (Tone Value Increase, formerly known as dot gain).”
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