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Robert Hu, president of Menlo Park, CA's A&a Printers and Lithographers, is living Romano's projection that "the World Wide Web is a transactional enabler for print." In his breakout session, Hu explained how his 25-employee printing company has been leveraging some proprietary software to improve customer service and production via the Web, saying he has the long-term objective of "simply being an icon on client's terminals." A&a has invested more than seven years in programming for this Internet interface. Three printers thus far have licensed his software.
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