InfoPrint Solutions Launches New Brand Identity, Products #Ipex

BIRMINGHAM, UK—May 18, 2010—InfoPrint Solutions Co., a joint venture between IBM and Ricoh, today unveiled a new brand identity as the joint venture nears its conclusion. At midnight on June 30, 2010, InfoPrint Solutions will become a wholly owned subsidiary of Ricoh Company Ltd. The brand campaign reflects the company’s new position and combines the strength of the InfoPrint Solutions name with the global prominence of the Ricoh brand, illustrating its close relationship with Ricoh while maintaining its distinct identity as InfoPrint Solutions Co.