Ink Isn't Just Ink . . .

"We do reciprocal testing—their lab is available to us, and our pressroom is available to them. If we want to try a new paper, Flint analyzes the stock and gives us the characteristics of how the paper will accept the inks. Additionally, any time there's a process problem—if we're having problems with water or etch, for example—they help us out. Even if it looks like it has nothing to do with the ink, they get involved because of their expertise in the entire printing process.