drupa 2012 : Inkjet and B2 Digital Trend

Kodak and Xerox had similar drupa experiences for two very different reasons. In both cases, questions about the future direction of each company overshadowed their product introductions. Kodak Chairman and CEO Antonio Perez spent much of Kodak’s media briefing discussing the company’s bankruptcy filing, while Ursula Burns, Xerox chairman and CEO, referenced her personal life to refute the notion that Xerox was moving away from technology to focus on services, noting that giving birth to her daughter didn’t change her relationship with her son, the first born.