Innovative Graphic Arts Solutions Lead HP to its Most Successful Drupa Exhibit

“For many people we think of digital printing as a ‘Western’ printing technology. This however is far from the truth, digital color printing is a major international operation,” said Andrew Tribute, managing partner of international graphic arts consultancy Attributes Associates, in a recent blog post reflecting on the geographic diversity of winners in an HP Indigo print quality contest held at drupa. During the contest, top winners included firms from Canada, China, Russia and the United Kingdom.