INSERTS EAST — FLYING UNDER THE RADAR

Inserts East needs every advantage it can garner. It locks horns, pricewise, on a regular basis with insert printing giants such as Quebecor World, Vertis Inc. and American Color. But Maiale believes his company isn’t even a blip on their radar screens.

Stacked With Talent

Still, Inserts East enjoys quality name recognition among it customers. It is through them that the printer’s legend grows.