Internet watch 1-01

PI: How will the Internet and digital workflow technologies impact the printer?

van Steeg: Digital workflow technologies will impact the printer more and more every day. It's very important for a printing company to understand that they can gain more cost-efficiencies from a digital workflow.

But, DAX doesn't believe that printers have to fully change their entire business immediately. Rather, I think the move toward a digital workflow will be slower than most people anticipate. Printers do need to take a look, however, and determine what kinds of steps that they have to take today.