Standard Register: Where Innovation Has Led to a Century of Success

"We're in a world where content is king, and how you purpose or repurpose that content is what drives the business," observes Joseph Morgan Jr., president and CEO of Standard Register. "Through the whole journey, we understand both workflow and content. Historically, we provided the structure by which content could be captured. That's essentially what a business form is. Today, we still do that, but more often than not, we combine the structure with the content and present it in an electronic and digital environment. Then it gets applied to paper."