Standard Register: Where Innovation Has Led to a Century of Success

Standard Register serves a number of key vertical markets, including health care, financial services, manufacturing and retail. Much of what the company provides entails marketing services, critical communications/customer communications and product marketing decoration.

Analytics to Maximize ROI

For example, Standard Register's Critical Communications Solution offers single-source design, production, processing, mailing/transmitting and fulfillment of printed and electronic documents. The firm uses analytics to enable its clients to better measure and understand the effectiveness of these communications, and to make necessary adjustments to yield optimal results.