In the "cool modifications" category, this week we're highlighting a creative approach to a Fold of the Week classic — the Iron Cross fold.
Designed and produced by the team at Suttle-Straus for client Greater Madison Chamber of Commerce, this iron cross design breaks the mold of what is already an exciting folded format. You'll be amazed to see what two little flaps can do to the opening experience!
How was the Iron Cross with Gate-Style Flaps produced?
Folding Style: Iron Cross fold
Print Production: Suttle-Straus / Waunakee, Wis.
Design: Suttle-Straus / Waunakee, Wis.
Client: Greater Madison COC
Size: Folded: 6.5x6.5˝; Flat: 25.75x19.5˝
Paper: 100-lb. Gloss Cover
Finishing: Diecut, score, hand fold
Printing: Printed offset on a Heidelberg Anicolor press. 740 qty.
Budget Rating: Moderate–High
- Companies:
- Suttle-Straus Inc.
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.