IT Gurus — Tech Trek: Search for Stars

In 2007, Padgett also implemented Web-to-print capabilities, which Torok calls "ePadgett," a Web portal that allows customers to not only order printed products online, but create their own e-storefront.

Earlier this year, Torok appointed a full-time e-storefront manager. "The e-storefront manager was a prepress operator with a design background who had very good computer skills," he says, adding, "Someone with preflight skills should be able to transition into IT well. It's harder to train a computer person about printing than it is to train a printing person about computer or IT skills."