IT Gurus — Tech Trek: Search for Stars

Today, Padgett's IT department is budgeted for four, plus an intern.

As years go by, Torok predicts that offset printing will become more of a commodity, so companies must invest in ancillary services today if they're going to survive tomorrow.

"As we developed more successful IT solutions, our sales guys starting selling those solutions to clients. Now, our sales reps are on the street selling e-services, electronic storefronts and the like. They've become 'virtual salesmen' or, rather, salesmen that sell virtual services.