IWCO Direct Bolsters Its Digital Capabilities with Xerox iGen4 Install

IWCO Direct has aggressively built its digital capabilities in recent years. Digital equipment is vital to managing and producing complex, highly targeted direct marketing communications packages, which are enhancing open rates and engagement levels.

“We’re committed to investing in technology that allows our customers to enhance their communication with their customers, members and prospects in a one-to-one, highly targeted fashion,” said Jim Andersen, IWCO Direct president and CEO. “We will continue to enhance our strength in digital printing and automated marketing programs, while further expanding our critical communications recovery services through our Mail-Gard operations.”