IWCO Direct -- Direct Route to Success

"There was a need to refocus and rebrand ourselves in the marketplace," Wicka explains. "As the company became comfortable with producing total packages and the three companies were reorganized into one, we felt the time was right to evolve that name into one organization. IWCO Direct really gives us an emphasis on one organization that services a new market segment: the integrated solution. It taps into a rebranding opportunity to talk about our growth, but it also represents the changes that took place in our organization over the past five years."