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RADEBEUL, GERMANY—You have to give Koenig & Bauer AG (KBA) a lot of credit. When it wants to throw a coming-out party for new presses or capabilities, KBA certainly displays a flair for the dramatic.
When the smoke had cleared from the pomp and circumstance of its pre-demonstration entertainment—which included an eclectic mix of dancers, a juggler, a man on stilts and an opera singer against a backdrop of colorful lasers—KBA gave 200 worldwide journalists a taste of its newer offerings heading into this month’s Drupa exhibition.
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- Companies:
- KBA North America
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