Girls Who Print kicked off the year with a podcast stream celebrating the fierce, fabulous females of print and shining a light on the cool undertakings and accomplishments of women in the industry. Kelly Mallozzi and I got the ball rolling with the topic of sales and marketing strategies for success in 2020.
In this pre-Corona recorded episode we talk about how a lot of the fundamental sales challenges are still there. We discuss the importance of nurturing your customers while cultivating new ones, dusting off the outdated sales techniques and changing how we communicate with customers and prospects.
While your sales landscape has more than likely shifted these past few months, the advice offered here is timeless.
Listen Long and Prosper!
Deborah Corn is the Intergalactic Ambassador to The Printerverse at Print Media Centr, a Print Buyerologist, international speaker and blogger, host of Podcasts From The Printerverse, cultivator of Print Production Professionals the #1 print group on LinkedIn, Girl #1 at Girls Who Print, host of #PrintChat, the founder of International Print Day and the founder of #ProjectPeacock. She is the recipient of several industry honors and is on the Advisory Board for the Advertising Production Club of NYC.
As the Intergalactic Ambassador to The Printerverse, Deborah provides ‘printspiration’ and resources to print and marketing professionals through Print Media Centr. She has 25+ years of experience working in advertising as a Print Producer and now works behind the scenes with printers, suppliers and industry organizations helping them create meaningful relationships with customers and members, and achieve success with their social media, content marketing, event marketing and sales endeavors.
Twitter: @PrintMediaCentr