Kill the Assumption Gnomes –Farquharson/Tedesco
Why is it so easy to believe the worst and so hard to approach sales thinking the best? Your fastest way out of this cycle is to question the assumptions you are making and change them to a positive message. Only then will the Assumption Gnome be defeated, die and never return. Probably. PI
—Bill Farquharson, T.J. Tedesco
Bill Farquharson is a respected industry expert and highly sought after speaker known for his energetic and entertaining presentations. Bill engages his audiences with wit and wisdom earned as a 40-year print sales veteran while teaching new ideas for solving classic sales challenges. Email him at bill@salesvault.pro or call (781) 934-7036. Bill’s two books, The 25 Best Print Sales Tips Ever and Who’s Making Money at Digital/Inkjet Printing…and How? as well as information on his new subscription-based website, The Sales Vault, are available at salesvault.pro.
Very much alive and now officially an industry curmudgeon, strategic growth expert T. J. Tedesco can be reached at tj@tjtedesco.com or 301-404-2244.
