King Printing : Have Inkjet, Will Dominate

The Same, but Different

Actually, each of the three inkjet systems, while essentially performing the same task at a higher level, have their own opportunities to shine individually, according to Adi Chinai. "Certain engines perform well on coated media versus uncoated stocks. They also handle files differently and plug into finishing lines differently," he says. "We felt that having the diversity (of devices) would give us an advantage, and that investing in only one technology would limit us."