King Printing : Have Inkjet, Will Dominate

"We offer direct service and maintain a staff that will walk the independent author through the process—help them get an ISBN number, contact booksellers and advise them on building distribution. We don't offer distribution as a service, because there are other people who specialize in those services. That differentiates us from the current offering for self-publishing sources, because they try to offer distribution as a service and then charge more money. Our cost model works for authors who can publish a book inexpensively, sell it and retain the profit for themselves."